When Brad Sugars was in our country, in April 2009, we all stayed astonished with his Super analogy between the seasons of the year and business opportunities. At that time were in full financial crisis world and pandemic influenza, which Brad defined as winter. After winter comes spring, time in which everything begins to flourish. What did you do in your business in the winter season (buy at low prices, more advertising, find better employees, more calls, new products, etc.) you will be surely redituando this year 2010 and even more so when macroeconomic conditions seem to be in our favor. We are witnessing, last month at a talk with the CP.

Mario Laborin, who has been General Director of Bancomext, Nafin and Bancomer and Co founder of Vector. Laborin, in a simple way gave us his version of the origin of the crisis of EUA, its impact at the global level and a fairly encouraging both global and national current scene. He argues that it is It is usual to hear that the origin of the crisis in the United States was the disaster of the SUBPRIME MARKET in mortgages. However, claims that this is false: the mortgage problem was one of the effects and not one of the causes of the problem. The true origin was maintaining a policy monetary erroneous and LAXA by the federal reserve, which long remained nominal and real interest rates arbitrarily low. These rates caused the appetite of investors and creditors, what motivated boom and rear bubble of real estate and commodities; and also, the proliferation of vehicles (investment funds) aggressively leveraged. Then, this crisis is expanded by a serious mistake: September 15 was left to break the fourth largest investment, Lehman Brothers Bank.

This led to an increase in the volatility of the financial markets and also an internationalization of the crisis. Now, what did Mexico as countercyclical measures? He has worked with a Monetary policy, with an injection of liquidity by $150,000 million PESOS, also in reducing the target rate to 4.50%, and to maintain an exchange rate, provides $400 MMD daily auctions. It is important to mention that through the Development Bank has increased the availability of financing to SMEs so that they continue their productive activity. In addition to a number of business support programmes such as: intermediary lines of financing, guarantees to SMEs, etc. Are you ready to grow your business?