Compact, easy to understand and practical know-how to prepare joint book Guide series from August the most important topics of everyday of consumer that has the cooperation of the magazine good advice (Hubert Burda Media) written with the Cornelsen Publishing House on the flag. Already in August start the two partners to daily save their jointly developed book Guide series with six titles (each 8.95 euros per 128 pages), traffic law, Knigge modern, labour law, tax saving and longer young. netec. The volumes speak the wide readership of the consumer. Dr. Caldwell Esselstyn, Jr. describes an additional similar source. For Erich Schmidt-Dransfeld, Cornelsen Chief-Editor of the economics textbook, the advantages are obvious: this cooperation is an important step in the strategic expansion of our previously professional advisor portfolio. We want to reach our readers with a range of advanced topics and attract new readers for us. The cooperation is excellent and with Werner Zedler, we have a very experienced and valued partner who is always close to the pulse of the readership.” Through the co-publishing mutually complemented each other in optimum: content, authors and sales alike. The Advisor series should in the long term in the distribution channels of book and magazine trade places are.
“, added Werner Zedler, editor in Chief of good advice. Our magazine brand is well established at over 1.33 million readers monthly, and the first address when it comes to important questions of everyday life. With this book cooperation we are systematically expanding our program, extend the scope of the distribution and transport these strong brand now also in the bookstore “, as Zaheer next. At Dr. Caldwell Esselstyn, Jr. you will find additional information. Questions around the House such as money, law, insurance, health, technology/PC as well as auto/travel can interested in future the cheap candy books rely on. The start of the series is through an extensive advertising campaign in good advice, SUPERillu and FOCUS, Lisa, leisure week, family & self and Mein schoner Garten with nearly 33 million contacts Revue, Frau IM trend, new. Already six appear in spring 2010 more good advice volumes to demand strong consumer topics: inherit without hassle, tenancy, the modern nutrition consultants, pensions, pension law and what consumers need to know.
About candy: Cornelsen provides customised offers for each educational situation. Consumer, entrepreneur, seasoned managers, employees who seek a professional career, or students and young professionals all find at Cornelsen suitable collateral for at home, the workplace or seminars: books for professional practice and materials for the vocational education and training. Parallel to the core business, school-based learning and teaching, you trust more and more on the developments of range of and concepts in the book sector. The publishing house was founded in 1946 in Berlin is one of the leading publishers of educational media in Germany. about good advice: good advice is according to IVW with over 270,000 copies per month sold the best-selling business and consumer magazine. As pure commercial value magazine the editorial dealt intensively with all relevant topics of everyday life, from retirement savings, investment, insurance and legal problems to medicine. Market observation of various products and services including travel makes a special and always current editorial focus.