Therefore as example we have the strategy of the Electronic Mainframe, that stops leaving suffocates it counted on the contribution of its employees in the elaboration of the mission, vision and strategies of the company, of this form it obtained to absorb the creativity, motivation and comprometimento of all (CHIAVENATO, 2008). The reason of the great success of the HP is the adopted democratic model in the company, where the employees act of direct form in the decision taking. The human capital is its active greater. Let us see some characteristics that guide the HP, mentioned for Chiavenato (2008, P. 184): Decentralization? The collaborators have autonomy in the taking of decision in its sectors of performance, in set with the team. Comprometimento with the staff? Exactly in the great crisis of 1970 the company if refused to fire the employees, through an agreement of wage reduction of 20% the group if she kept unbroken.

Change and innovation? To remain in the market the company it depends on launching of new products and alone through the creativity of the collaborators, if it makes possible. Quality of life – the company cousin for the quality of life of its internal customers, the same ones are dealt with respect, participate of the profit of the company and etc.? Empowerment? base collaborators have to be able at the moment to take decisions. Another example is the ASEA BROWN BOVERIA, a colossal electronics equipment producer that, foreseeing the changes global, it decided to anticipate and to leave in the front. According to Chiavenato (2008, P. 216) its main action had been: ' ' it was organized around of miniunits, it fortified its employees with empowerment, flattened its hierarchy and it eliminated the central staff of matriz' '. With auto-managed teams it had agility and efficiency in all as well as the units and the satisfaction of the external customers who will be able to have its claims taken care of without bureaucracy. Chiavenato (2008, P. 216): Its employees have authority to take decisions of its proper business, without needing assent of the top administration. If a customer has a complaint regarding an equipment of US$ 50,000, the employee of a minicompany can approve its substitution without having to ask for permission for some hierarchic levels. With this attitude the company speeds processes, keep the satisfaction of the external customers, beyond keeping its motivated and engaged team.

The African continent is almost three times the size of Brazil. It is a rich land in natural resources and chances of development. When the African countries had gained its independence, what it anticipated the property of the land, gratuitous education, the improvement of the medical cares, better public services and more good of consumption. But independence showed a disillusionment. Exactly now, after generations of release in the majority of Africa, it is the only continent where it economiu in the last few decades it not yet took off.

The great African population is underdeveloped, not because of the poverty and of the delay, but because its forces of work do not function or evolve. The agriculturists, (But the poor classroom), are explored, the elite is minority and middle class is almost inexistent. Some day this goes to move. Already many African countries that are making significant econmicas reforms, including cut of leves of payment of the government, vendendo many state industries and services, reducing the value of inflated currencies spending more in agriculture. A good palpite is that necessary Africa of more than US $ 15 billion per year to keep its transistion. More aid of the Ocidente goes to preserve the change and a economically healthful continent and guarantees more Brazilian market for the products and services.

But the Brazilians cannot wait for a perfect economic environment before initiating its commerce with Africa, the time are now. Other European countries, including China and many countries already are using to advantage the absence of the Brazilians. The majority of the Brazilian companies considers to make businesses in Africa, very risky. No company or enterprise is the test of risk or without its risks. But she considers the possibilities: 75 95% of all the goods of African consumption are imported. Almost all the African continent is a buyer’s market, This means that you do not have that to be a great multinational company to gain the consumers African. Since that it has so few local manufacturers and the so great demand. African consumers always they buy everything what it is alcanvel. Therefore, in Africa, its customers practically are guaranteed. In none another place of the world exists a market more readily available. The key to make money in Africa is to be where the African consumers can find it — in Africa. Moreover, you can open a company of importation in Africa and the business-oriented cultural differences, are what it makes differentiated Africa. One of the biggest advantages to export to Africa also is where if they find the advantages that you to be at the beginning of its industrialization. I wait that you have considered this informative bulletin as an experience of interesting learning. Debtor Antonio Severini Then, if you are looking to more information on the importations exportations, or want to know the advantages and cons of as she functions a business of importation and exportation, after that, to go stop: she gratis requests its report on as to start.